2 POSTER SET: POSTER ART
1977, GENERAL MILLS
This poster set contained two 17½ x 22-inch high posters of the Destroyer and Love Gun album covers outlined plus six colour markers so you could make your own wall art. The packaging also came with some handy ‘coloring hints’! The company also made similar Star Wars, Farrah Fawcett, Battlestar Galactica, Jaws 2 and Close Encounters Of The Third Kind poster sets. The Canadian set, apart from its usual French language addition, was exactly the same except the posters were turned on their sides so the cover sheet was vertical rather than horizontal. A report on KISS merchandising at the end of the year noted these Poster Art sets had ‘netted $5,000 for the first quarter’ and were expected to ‘have monies doubled for Christmas.’ A total of $25,000 was anticipated for a one-year period.
Thanks to www.kisspriceguide.com for the extra info
Photo: 'KISS: the Hottest Brand In The Land' coffee table book
Thanks to 'Knights In Satan's Service' and John 5 for the extra photo.